Business World

The Cost-Efficiency and Sustainability of the Cloud

The Cost-Efficiency and Sustainability of the Cloud

A buzzword in IT and business today: Cloud. The term describes data-processing operations that are outsourced to server farms, instead of being powered on-site. These range from websites and remotely hosted networks to digital storage space and individual documents. The cloud’s unprecedented economies of scale and cost efficiencies, especially when […]

by May 25, 2017 Comments are Disabled Business World
How Can You Market Your Hotel Effectively?

How Can You Market Your Hotel Effectively?

Marketing a hotel has become easier with advancements in technology. Consumer tastes, however, have also changed. People are now more aware of advertising. Some can just tune these facts out, which is why you need to be precise and deliberate about your approach. An expert in hotel Internet marketing cites the following […]

by May 22, 2017 Comments are Disabled Business World
Ways to Optimise Warehouse Storage

Ways to Optimise Warehouse Storage

All business operational systems are interconnected. Warehouse storage systems, for instance, affect inventory management and customer satisfaction. Suppose you are in charge of a company’s inventory, your competence as one relies greatly on the ease by which you can account for stored products. Meanwhile, if you work as a business […]

by May 19, 2017 Comments are Disabled Business World
Top Tricks to Make Your Business Website User-Friendly

Top Tricks to Make Your Business Website User-Friendly

Having a well-designed website is key to the success of your business. Of course, while your website should look aesthetically appealing, it should also be easy to use. If your site is difficult to navigate, no matter how great it looks, customers will likely give up in frustration and move […]

by May 15, 2017 Comments are Disabled Business World
Competitor Price Monitoring: The Latest Trend

Competitor Price Monitoring: The Latest Trend

All markets are generally competitive, as everyone is in business to make money and create a brand. Today, it is the era of e-commerce, and most people trust peer testimonials posted online more than the brand messages they receive. If you are entering a market with established competitors already operating successfully, you […]

by May 12, 2017 Comments are Disabled Business World
Video Subtitles: No Longer an Option for Marketers and Businesses

Video Subtitles: No Longer an Option for Marketers and Businesses

Billions upon billions of online users are watching videos on Facebook, YouTube, Vimeo, and other popular social media and video hosting websites. With such huge potential for a wide audience, video is opening up a number of opportunities. Unfortunately, subtitles or closed captions are often thought of as an extra — […]

by May 10, 2017 Comments are Disabled Business World
TV Advertising: Is It Worth It?

TV Advertising: Is It Worth It?

Although the internet has gained a lot of popularity among consumers, the appeal of television is still the same as the first time it was introduced to the public. Hence, television, as an advertising medium, is still very effective. It can help you reach a broad audience. In a single […]

by April 25, 2017 Comments are Disabled Business World
4 Reasons Why Project Management Matters in Business

4 Reasons Why Project Management Matters in Business

Project management tools such as lean six sigma software from KPI Fire can significantly benefit a lot of organizations, especially ones with complex services, products, and operations. Here are four reasons why project management is crucial in business. 1. Prevent project chaos In business, every project is chaotic in nature. […]

by April 24, 2017 Comments are Disabled Business World
Job Hiring in the Digital Age: What Comes Next?

Job Hiring in the Digital Age: What Comes Next?

Businesses these days encounter challenges when it comes to retaining and recruiting talents. Wise companies understand that they would need to sort out the best candidates to reach their goals. They now use technology to their advantage in the financial services firm recruitment and the hiring process. Here are some […]

by April 18, 2017 Comments are Disabled Business World
How Do You Localize Your Brand Message?

How Do You Localize Your Brand Message?

Going global is important, but if you want to focus on a certain city, neighborhood or country, localizing your brand message is a must. A localized approach allows you to embody how a local person thinks, acts and engages with certain brands. This strategy is risky, but once done correctly, […]

by April 17, 2017 Comments are Disabled Business World