Post Tagged with: "marketing"

3 Things People do all Wrong When Using Email Marketing Strategy

3 Things People do all Wrong When Using Email Marketing Strategy

These mistakes will not only cost you time and money, but they will also make you lose existing clients and miss out on new ones. Email marketing, when done right, generates the highest ROI according to marketing research. The same research found that email marketing generates $38 for every $1 […]

by July 13, 2017 Comments are Disabled The Indicators
How Can You Market Your Hotel Effectively?

How Can You Market Your Hotel Effectively?

Marketing a hotel has become easier with advancements in technology. Consumer tastes, however, have also changed. People are now more aware of advertising. Some can just tune these facts out, which is why you need to be precise and deliberate about your approach. An expert in hotel Internet marketing cites the following […]

by May 22, 2017 Comments are Disabled Business World
How Do You Localize Your Brand Message?

How Do You Localize Your Brand Message?

Going global is important, but if you want to focus on a certain city, neighborhood or country, localizing your brand message is a must. A localized approach allows you to embody how a local person thinks, acts and engages with certain brands. This strategy is risky, but once done correctly, […]

by April 17, 2017 Comments are Disabled Business World
Starting Your Own Business: Where’s the Best Place to Do It?

Starting Your Own Business: Where’s the Best Place to Do It?

One of the most basic concepts taught in almost every marketing course is the importance of the Four P’s (price, product, promotion and place). The place or location means the point of business where customers directly evaluate or come in contact with the product or service. While this may not matter […]

by January 3, 2017 Comments are Disabled The Indicators
A Step-by-Step Guide to Creating Compelling Store Signs

A Step-by-Step Guide to Creating Compelling Store Signs

Communicating with your customers is essential to any successful business. And when it comes to physical stores, whether they’re small mom-and-pop retailers or local outlets of multinational brands, signage plays a crucial role in conveying your message. This article shows you how you can create the most effective store signs […]

by December 6, 2016 Comments are Disabled Business World
The Basics of Developing a Content Marketing Strategy

The Basics of Developing a Content Marketing Strategy

If you’re planning to develop a content marketing strategy, you must have a plan in place. Your content marketing should draw and develop your brand’s story efficiently in a more sociable approach. It should involve different tactics for engaging your target market and using your content to encourage profitable behaviours from […]

by November 24, 2016 Comments are Disabled Simply Business
Grabbing Your Share of the Market: Important Reminders for Brands

Grabbing Your Share of the Market: Important Reminders for Brands

Your business needs all the help it can get to make sure it enters the public’s consciousness and becomes attractive to your target market. A digital agency in Melbourne can help you achieve this. Here are some services your business needs that an agency can provide. Brand positioning This is […]

by November 18, 2016 Comments are Disabled Business World
Here’s Why You Should Hire a Consultant for a Business Sale

Here’s Why You Should Hire a Consultant for a Business Sale

One of the hardest decisions you would ever make is to sell the business you have worked so hard for. However, there are situations wherein you must have or prefer let go rather than continue spending money without assured profit. When the question, “Is selling my business now the right […]

by October 19, 2016 Comments are Disabled Business World
Work Hard Play Hard: Working for an Advertising Agency

Work Hard Play Hard: Working for an Advertising Agency

TV shows and movies like “Mad Men” and “Crazy People” have allowed people to explore the world of advertising. It’s exciting and definitely fun. But it’s not exactly pretty to begin with. There are pros and cons, but one thing is for sure: working for an agency can be rewarding […]

by September 8, 2016 Comments are Disabled Business World
Do You Need a PR Expert for Your Business?

Do You Need a PR Expert for Your Business?

Whether you’re looking to create some buzz for your new product, need some press release, or build stronger relationships with top influencers in your industry, you will need PR or public relations experts to help you out. What Do PR Experts Do? Public relations require strong verbal and written skills, […]

by June 24, 2016 Comments are Disabled Simply Business