Types of Digital Printing Techniques

digital printing processDigital printing, unlike conventional offset printing, is faster since no plates are needed to transfer ink onto print media. It is hence typically cheaper for both large and small volume prints. It is also entirely accurate as it allows you to tweak colours and other print properties.

One of the well-known techniques in digital printing is inkjet technology. It involves creating an image with small ink droplets onto the print media. Though digital printing might seem easy, it is not. Getting an Australian printing services company to handle all your prints is essential for quality prints.

Here are some digital printing techniques you can choose.


In this printing technique, the image that will be printed is created by the application of an electric charge onto a metal cylinder called a drum. This electrical charge attracts toner particles and transfers the image to the print media. Xerography is ideal for printing brochures, books, and other business documents.

Dye Sublimation

In this technique, heat is used in transferring of a dye on the substrate. This technique is used in printing different materials including fabric, glass, plastic, and paper. Dye sublimation is however mainly used for printing photographic prints and textiles. The impressions created by dye sublimation last for 4-8 years depending on the expertise used.

Direct Thermal Printing

This technique uses a special coated thermochromic paper. Direct thermal printing then melts ink onto the paper to form a print. Thermal transfer printing works similarly to direct thermal printing but uses a heat-sensitive ribbon rather than thermochromic paper. Though mainly used in printing receipt books, the technique can be used to add markings like serial numbers on products.

Digital printing also comes with a broad range of options for a superior print. These include die cuts, foil stamps and aqueous and UV finishes. Though digital prints are typically high-quality, the expertise of the printing company you select has a significant impact on your print’s outcome.